2017 a year that marks a break between the Web and Mobile

Why? In 2015, mobile browsing represented 56% of all traffic to the best sites. This percentage has only gone up. Although we do not yet have data for 2016, experts believe that mobile traffic can exceed 60% of the total (mobile is the only device that continues to grow in traffic).

Already the days of designing a web experience for PC users, and then adapting it to tablet and smartphone screens, are a thing of the past. Now it is assumed that the mobile design is the one that covers the majority of users.

Added to this, the applications will become PWA (Progressive Web Applications). What is it? It is very similar to a native application, but it resides in a browser, which means that you do not need to download it to your device. With all the advantages that this entails in the use of device resources.

Chau to the chargers … The skeleton loading screens are a system that ensures that your web or application experience is as fast as possible, and this is achieved by loading the page in stages: from the simplest elements to the more complex, but always providing at least the skeleton of the screen on which you are navigating. In this way, users can predict or anticipate what you are about to upload (eg, the new LinkedIn design), making the short waiting time more fluid.

The elements that break the boundaries of structured grids will become the new standard. Even corporate sites in more traditional industries will begin to adopt them to be more attractive, making websites that still adhere to the old grid look a bit old-fashioned.

These are one of the most important parameters that will govern this year. Everything changes and evolves, the idea is to go after the trends to keep in “captive” form, the most important value of a company, the client!

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